Strategy. Sales. People. Capital. Exit. Built for Founders. Backed by Operators.
We don't talk about theory. We build traction. If you're a founder stuck between a good idea and real growth, you don't need another strategy session. You need execution. That's what we do. Let's Build!
House of Bricks® started as a podcast. One mic. One message: tell the truth about what it takes to scale. No fluff. No fluffers. Just founders who wanted more than advice. They wanted outcomes.
So we built it:
A full-stack growth platform
A battle-tested operating system
A relationship capital ecosystem
Alignment with founders we serve
We help execution-minded founders grow revenue, scale their team, raise capital, and prepare for exit. Our system is called S.O.S.™ – the S.I.M.P.L.E. Operating System: Strategy. Innovation. Measurement. People. Leverage. Execution.
Everything runs inside Notion. And yes, we use it ourselves. We don’t just plan with you. We build with you — Brick by Brick®.
We’ve built, scaled, and exited — and now we’re helping others do the same.
Combined Track Record:
30+
companies advised
7
successful exits
$8B+
in M&A
$35B+
in enterprise revenue managed
600+
founder calls
500+
pitch decks reviewed
Our team has led GTM for hyper growth SaaS, healthcare, mortgage, scaled manufacturing ops, turned around PE-backed companies, and raised capital across venture, corporate, and family office ecosystems.
When we say we understand scale, exit, and execution — we mean it.
Meet the Team
Adam House Sr. Founder/CEO
7X Founder / 3 Exits
27+ years C-level experience
President – Sales Transformation Group
SVP Rocket Companies (Rocket Mortgage)
Founder/CEO – QualMetrix, a healthcare analytics platform
Founder/CEO Velocitude, a mobile tech platform (Acquired by Akamai)
Founder – DMA International (Acquired by V12 Group)
Co-owner & player - Rochester RazorSharks basketball team
Bill Joll COO
30+ years of diverse industry and functional expertise in operations, marketing, technology, and Big Data
COO – Sales Transformation Group
Head of Worldwide Sales – Blackridge
President – QualMetrix
President & CEO – ISC8, a provider of cybersecurity solutions
President – Velocitude (Acquired by Akamai)
President & CEO – On2 Technologies (Acquired by Google)
Paul Riedner CIO
Veteran Entrepreneur: Brings leadership and resilience from his military background
Community Builder: Expertise in fostering and growing vibrant entrepreneurial communities
Startup Innovator: Specializes in driving growth and innovation in early-stage businesses
Strategic Connector: Expert in aligning visionary ideas with practical execution
You don't need another consultant. You need people who've built before. Our Advisory Board is made up of high-level operators and investors who bring decades of hands-on experience. They’re not here for optics. They’re here to help founders execute.
Ryan McKindles
Healthcare VC and operator. Built Healthrise to serve 25+ health systems and $35B in revenue. Managing Partner at Caduceus Capital. Legal, operational, and founder-focused.
Tim Cripsey
CTO at NETFORM. 30+ years in engineering and manufacturing leadership. Patented technologist. Operator with real-world insight into scaling industrial systems.
Jeremy Segal
EVP of Corporate Development at Progress. Over $8B in acquisitions. Led deals at Akamai and LogMeIn. Strategic thinker with a nose for high-value exits.
Jon Wright
Private equity veteran. Has guided founders through high-stakes growth, restructuring, and exit. Brings sharp investor alignment and operating empathy.